Directory
Featured listing
$360 or $480 / year
Draft annual tiers for a fuller page, licensed venue/equipment photos, direct actions and clearly labelled category placement.
Draft media kit · nothing for sale yet
Reach families looking for something specific in Hervey Bay
Hervey Bay Kids is built around high-intent local decisions: what is on, where to book, which age group a program serves and what a parent needs to check before leaving home.
Prominent reach
Sponsor placement
$75–$100 / week
Draft guide or homepage placement. A four-week school-holiday presenting-sponsor package is drafted at $350.
Timely promotion
Featured event
$35 once · $75 for three
Prominent placement for an organiser-confirmed family event. The date, venue, age information and booking link still need a current official source.
Market context
Local depth, not inflated reach
The 2021 Census counted 5,234 couple families with children in the Hervey Bay Statistical Area Level 3. That is a geographic context figure, not a claim about this site’s audience.
Source: Australian Bureau of Statistics, 2021 Hervey Bay SA3 QuickStats, checked July 2026. ABS notes that small random adjustments are made to Census cells for privacy.
No traffic, impression, click or conversion claim will appear here until analytics provides real evidence.
Placement rules
- All paid placements are labelled “Sponsor”, “Featured listing” or “Paid event promotion”.
- Standard factual inclusion and corrections remain free.
- Payment does not buy a ranking, review, safety claim or school/childcare recommendation.
- Providers supply only images they own or can license; no identifiable-child imagery is accepted.
- Guide sponsorship does not change the sourcing standard or let a sponsor remove competitors.
- Dates, prices and program facts still require a current provider or official source.
Proposed placement inventory
| Placement | Best use | Draft term |
|---|---|---|
| Homepage sponsor strip | Broad local family visibility | Weekly |
| Guide sponsor | High-intent category alignment | Weekly or campaign |
| School-holiday presenting sponsor | Peak seasonal demand | Holiday edition |
| Enhanced directory listing | Always-on provider discovery | Annual |
| Featured family event | Time-sensitive organiser promotion | Until event date |
| Birthday-planning sponsor | Quarterly party-planning context | $300/quarter draft |
| Parent newsletter sponsor | Opted-in audience after the list exists | $75/send draft at 250+ subscribers |
Draft status: final inclusions, prices, limits and terms require owner approval before any offer is made.
The draft pricing was benchmarked against public Australian local-directory and parenting/lifestyle publisher products checked 1 August 2026. It deliberately makes no audience-equivalence or lead guarantee.
Enquiries are not open yet. The owner will activate the configured listing address at launch.